Today on the Demand Gen Pod, Episode 4, In this podcast episode, the host discusses the five key principles of demand generation. These principles are: understanding your target audience, creating compelling and relevant content, implementing multichannel marketing strategies, building a strong sales and marketing alignment, and regular performance measurement and optimization. The host explains each […]
Today on the Demand Gen Pod, Episode 3, Ryan discusses the five key principles of demand generation. These principles are: understanding your target audience, creating compelling and relevant content, implementing multichannel marketing strategies, building a strong sales and marketing alignment, and regular performance measurement and optimization. The host explains each principle in detail and provides […]
Today on the Demand Gen Pod, Episode 2, Ryan discusses the importance of holiday marketing campaigns, highlighting their ability to boost sales and revenue, increase visibility and brand awareness, foster customer loyalty and engagement, capitalize on seasonal spending habits, and gain a competitive advantage. He provides examples of successful holiday campaigns by Coca Cola and […]
Today on the Demand Gen Pod, Episode 1, Ryan discusses the power of personalization in email marketing. Personalization goes beyond using a subscriber’s first name and involves understanding their demographics, behaviors, and preferences to tailor content specifically for them. Dynamic content takes personalization to the next level by automatically customizing email content based on individual […]