EP 9: How to Measure Virtual Event Success

EP 9: How to Measure Virtual Event Success

Today on the Demand Gen Pod, Episode 9, Ryan welcomes everyone to the demand gen pod and discusses the importance of measuring the success of virtual events, including webinars. He emphasizes the need for businesses to improve and enhance their strategies based on key metrics and KPIs. Ryan mentions several metrics such as attendee engagement, […]

EP 8: The Power of Event Webhooks: Top 3 Advantages

EP 8: The Power of Event Webhooks: Top 3 Advantages

Today on the Demand Gen Pod, Episode 8, Ryan introduces the podcast episode on webhooks, providing an overview and examples of how they can be used in everyday work. Webhooks are described as a data transfer tool that allows for real-time data exchange between different automation tools and platforms. Ryan explains how webhooks can be […]

EP 7: Designing Effective Email Templates

EP 7: Designing Effective Email Templates

Today on the Demand Gen Pod, Episode 7, Ryan introduces himself and discusses the importance of email template designin email marketing. He emphasizes the need to understand the audience andtailor the design accordingly. He advises using visuals that resonate with theaudience and incorporating brand personality. Ryan also highlights thesignificance of mobile responsiveness, font size, clear […]

EP 6: Segmenting Your Email List

Today on the Demand Gen Pod, we dive into a common frustration for marketers: “Why are my emails going to spam?” In this episode, we explore the various factors that can cause emails to end up in the dreaded spam folder instead of reaching the intended recipients. Join us as we unravel the mysteries behind email deliverability and share valuable insights and strategies to help you improve your email deliverability rates. From understanding sender reputation and authentication to crafting engaging content and managing your email list effectively, we cover it all. Whether you’re a marketing professional or a business owner, this episode will give you the knowledge and tools to overcome deliverability challenges and ensure your emails make it to the inbox, where they belong. So, get ready for a deep dive into the realm of email deliverability right here on the Demand Gen Pod!